Gifting a kindle ebook -
strategic move or waste of money?
There are several things selfpublished authors need to know about Amazon ebook gifting:
- The author pays Amazon the retail price of the ebook
- The purchase does count as a paid sale--it should, the author paid for it!
- It does help the sales ranks and the Indie Author receives royalties.
- The recipient does not have to "accept" the ebook - If the person does not accept the ebook, a credit for the amount of the book will be posted to that person's account & it will NOT count as a sale, nor with the author get royalties.
- The credit of the book can be used like a gift certificate for other items by the reviewer.
- A review of a gifted book would be a "Verified Purchase".
- Amazon can invalidate and remove the review based on the TOS regarding "knowing the author". In Amazon's eyes, not even a selfpublished author would give a $2.99 ebook to someone he did not know.
- Do I mind paying for my own book?
- Am I counting on the royalties to offset my costs?
- Am I willing to follow up with reviewers to confirm acceptance of the gift?
- How will I feel if the reviewer does not accept the gift and the cost of the book is credited to his Amazon account?
- What if the reviewer accepts the book and writes the review but Amazon removes it?